The formula of changing with time is applicable through all the growth phases of an organization, and the same goes for content as well. Modernizing legacy content into contemporary formats has the potential of increasing the ROI for every organization.


However, content modernization is more than just porting legacy content into contemporary formats. Real content modernization happens, when you bring a change in the root strategy as well, and that’s what we at Nextdot aim to achieve.




Content modernization for Nextdot means more than just changing the formats of the legacy content and making it handshake with the new platforms. This might be the general definition of modernization but the actual work needs a little more than just that.

Whether you’re creating new content or modernizing the legacy content, there always has to be a goal behind it and that is the first step for Nextdot when we work on content modernization. You define your goal for us and we will carve out a strategy for you on how to make the best use out of your available content and create new content which will be long-lasting and more efficient. For Nextdot, change is not only in formats but the architecture. 

Omnichannel content distribution

One of the primary goals of content modernization is to make it compatible with the new platforms. Nextdot doesn’t just make your legacy content compatible with your LMS but we also make it compatible with the omnichannel distribution. This is important because the audience is available on different platforms and using different mediums to access your content, making the modernized content handshake with different platforms makes the user experience with your brand satisfying. 

Maintaining your brand voice

Modernizing the content doesn’t mean you will lose the brand voice from your legacy content. Nextdot’s team of experts ensures to keep the brand voice and the organization’s vision and mission intact throughout the content modernization process.

The scope goes beyond E-learning

While we agree that a major proportion of content modernization takes place in the learning and development content zone, it goes beyond that as well. Other than the modernization of L&D content, there could be any kind of legacy content that your organization has created over the years, which could be modernized into newer formats and made a part of the new strategies. 

Creating a content modernization strategy

Like we said earlier, content modernization isn’t just about changing the format of the legacy content, but modernizing the strategy of content production from the root. While understanding the goal of your organization, Nextdot creates a strategy to repurpose the legacy content and to create the new content in a long-lasting and easy to modernize manner. 

Successful content modernization:

A content modernization effort is only successful when it creates achieve the following goals in a user:

Trust -

The modernized content should be able to generate trust in the user towards your brand and the services/products you’re providing.

Impact -

The impact of the modernized content on the user should be strong enough to make them act on your call to action.

Recall -

The modernized content should be able to make a strong enough imprint on the user’s mind to make them remember the brand.